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(1) Google said they released a new “machine learning model” that helped them “identify novel abuse trends many times faster than previous years.” This helped them find a sudden uptick in Business Profiles with websites that have.

Google also added two new machine learning-based techniques to help detect and prevent spam in Google Maps.

Prevented 20 million attempts at creating fake Google Business Profiles.

Blocked or removed over 7 million videos.

Blocked or removed over 200 million photos.

Blocked or removed over 115 million policy-violating reviews (20% more than last year).

Here are some of the statistics Google shared on how it fought Google Maps spam in 2022: Here is some of the figures Google shared of those efforts, but was it enough? Google has released some information on its efforts to combat fake content and reviews in Google Maps and local search. Did you know Google can now detect if scammers are overlaying fake phone numbers in user-contributed photos within Google Maps and automatically detect and block those photos from displaying on business listings within the local search results?